Sanderson Weatherall is one of the largest privately owned property consultancy firms in the UK, employing 205 people across 9 offices. Having recently moved the company HQ into state of the art offices at Central Square in Leeds, Impression launched a new brand and website re-design.
A key element of the brief was to position Sanderson Weatherall as one of the largest independently owned commercial property firms in the UK and the first choice to clients looking for commercial property services. One of Sanderson Weatheralls’ core USPs is their people and approachable nature which helps to set them apart in a traditionally very corporate sector. We introduced a creative hero design using photography of Sanderson Weatherall staff with the key statement message ‘The Approachable Alternative’ overlaid.